A recent post on the Small Business Trends blog caught my attention with a great quote. It's from a US News article:Posted by: David Regler @
'If all you know about starting a business came from reading the financial pages during the 1990s, you might think the process works like this: Think up a killer idea, write a business plan, raise money from venture capitalists, launch the business. "Then you pitch the money on a bonfire and hope there's a company there before you run out," jokes Greg Gianforte, CEO of RightNow Technologies, a business software company he founded in 1997.'
The Small Business Trends blog points out that, for the majority of small businesses, bootstrapping (ie, funding your business from customer revenues) is the right, and often only, option. In fact, studies from the Global Entrepreneurship Monitor say that only 38 out of 10,000 businesses receive venture funding.
From our perspective, most of our startup and small business clients are "bootstrapping" their businesses and our services are a low-cost and low-risk option for them.