There was an amusing moment recently when I sat in on a board meeting at a young start up company.Posted by: David Regler @
After all the discussions around the business proposition and how to leverage a recent launch event it suddenly became clear to everyone around the table that they actually had to start selling.
There was a lot of looking around at each other and the room fell silent.
I could almost hear the tumble weed blowing across...
The truth is that for start-ups and any small business - everyone does "sales".