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Thursday, August 31, 2006

I was watching The 40 Year Old Virgin the other day and was reminded of why we don't do B2C telemarketing.

The film is about Andy Stitzer, who has a nice life complete with an action figure collection and a cushy job at an electronics store. But the only thing is, he's a 40 year old virgin who has just fallen in love with a woman, who doesn't want sex in the relationship

There's a scene where Andy calls a single mum he's met to make a date and, because he chickens out and pretends he's a telemarketer he gets the following response

[Telephone ringing]


Hey, how you doing?

How you doing?

I'm well.

Who is this?

This is James.

James. Do I know you, James?


I was wondering whether you had a few minutes... to talk about a little laundry detergent.

Are you a telemarketer, James?


Are you at the top of a tall building? Can you get to a roof quickly? Jump off! I mean, you people are sick. Get a real f****ng job, why don't you? Go shoot yourself in the f****ng head. Hey, why don't you just, you know, get a knife and run into it? Why don't you do that, huh? Okay. I'll see you later, James. Nice to talk to you. F**k your mother, okay? Bye-bye.


Anyone recognise that? I know a guy who was looking to recruit B2C (business-to-consumer) telemarketers on a commission only basis. He was telling me that no-one was interested in doing the job. Er.... really?

Here's a hilarious audio file to listen to: "Crazy Lady VS Telemarketer".

Over 17 years of sales prospecting, I've encountered a few people like this who have obviously had one cold-call too many and snapped.

OK, I admit it... maybe I've played along with them a little, just for the entertainment value. Once they're boiling it's so easy to keep 'em there.

But, the reality is, this type of aggressive, confrontational approach isn't going to get you anywhere.

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Posted by: David Regler @ 7:43 am |   | Links to this post  

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Email vs Cold Calling (Part 2)

Quality vs Quantity: comparing telesales freelance...

Being the Go-to-Guy

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So You Built It & They Didn't Come. Now What?

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It's business...dude ;-)

Outsourcing Telesales To Support The Sales Cycle

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Email vs Cold Calling

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